Substack is a great platform for writers. Blogging and newsletters combined in a single, free platform that comes with its own social media network in Substack Notes and much more gems.
It's the platform to be on in 2024.
But what's about search engines and Substack?
Let's talk about getting your newsletter some serious Google love today.
If you're scratching your head wondering why this matters, stick with me. By the end of this guide, you'll be itching to dive into the world of search engine optimization (SEO) for your Substack.
Why Bother with Google, Anyway?
Look, Google's the 800-pound gorilla of the internet.
When folks are hunting for info, they're probably starting with a Google search.
If your Substack articles pop up in those results, you're golden.
We're talking more eyeballs on your work, more subscribers, and maybe even some sweet, sweet monetization down the line.
Think about it — wouldn't it be nice to have readers stumbling upon your brilliant insights without you having to shou…
Keep reading with a 7-day free trial
Subscribe to Letters by Burk to keep reading this post and get 7 days of free access to the full post archives.