Letters by Burk

Letters by Burk

Apple Intelligence Is Not Built for You Or Me

It’s built for our parents

Burk's avatar
Burk
Mar 10, 2026
∙ Paid
Photo by appshunter.io on Unsplash

In December 2024, Apple’s notification summaries started making up news.

The BBC flagged that Apple Intelligence was summarizing their push notifications with headlines that never existed.

Fabricated quotes. Wrong context. Real journalists, fake sentences, delivered straight to millions of iPhones as if they were real.

Apple added a disclaimer. The summaries “may contain errors.”

Apple had been marketing Apple Intelligence and those notification summaries as a major AI feature.

Tells you almost everything you need to know about where Apple Intelligence actually stands. Still now in 2026.

Might get better with Gemini… sooner… or later.

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