EmailOctopus: The Best Email Marketing Tool For Beginners 2024

What is EmailOctopus, why should you consider it, how does it stack up against its competition

EmailOctopus* is one of my favorite players in the email marketing space 2024.

EmailOctopus markets itself as an easy-to-use platform for beginners. And it is exactly that. The most beginner-friendly and cost-effective way to get into email marketing and automation.

With its generous free plan and super affordable pricing, it seems like an attractive option for all kinds of content creators.

But how does it compare to more well-established competitors when it comes to features, deliverability, support, and more?

Let's figure it out!

Overview of EmailOctopus

Fun fact: One of the longest-running email newsletters of all time, Popbitch, is running on EmailOctopus. It started in 1999.

EmailOctopus offers a straightforward drag-and-drop email editor along with solid automation and segmentation tools for a free/affordable tool.

The interface is clean and simple to navigate. It's not the smoothest or most modern-looking, but it works.

EmailOctopus sticks to the email marketing basics without too many…