From Millions of Views to Thousands of Paid Subs: A Medium Success Story

Lessons from a Viral Phenomenon

Medium, the ever-evolving online publishing platform, remains an enigma in 2024. As we navigate the turbulent digital landscape, recent history has brought forth contrasting narratives – stories of soaring success juxtaposed with tales of declining fortunes.

Just last year, writers with formidable followings in the tens of thousands bemoaned dwindling views, their once-thriving audiences seemingly scattered. Simultaneously, revered publications found themselves shuttered when Medium withdrew its financial backing. High-profile departures of esteemed writers compounded the air of uncertainty.

Yet, amid the turmoil, beacons of hope shine through. Success stories abound, from authors pocketing over $19,000 from a single viral piece to the coveted $60,000 grand prize in Medium's Writers' Challenge. The platform's allure endures.

One story, however, stands as a testament to Medium's paradoxical nature – the most-viewed article of 2020, a saga that continues to captivate and inspire four years…