Hi friends,
2023 is the year of newsletters.
Justin Welsh grew his weekly email blast to 85K+ subscribers in a year and now earns $4000 per weekly issue from sponsors.
This is just one example of the power of free newsletters.
Here are my top tips for newsletter beginners.
#1 Think, but don’t overthink
The platform for your future newsletter is important. Think a moment before deciding on the best provider for your issues. But don’t overthink it. You can change it later. That’s the beauty of building an email list. It’s yours. You can take it with you.
These are the questions to ask when figuring out the perfect newsletter provider for you:
1. Is it a newsletter or do you need email marketing and automation?
This is crucial as it will narrow down the provider list significantly.
If the answer is newsletter only, then don’t overcomplicate the process and just sign up for Substack.
It’s the easiest, most robust, feature-rich, and beginner-friendly platform with a built-in audience booster via discover and recommendations. No other free platform will beat that. Oh yeah, and it’s free. Did I mention that?
The only other platform I’d consider is Beehiiv. It’s a hybrid between Substack and an email automation tool.
If the answer is email automation, you have to look at other options than Substack. Substack doesn’t offer any automation.
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