7 Comments
User's avatar
Charisse Tyson's avatar

I put many of my Substack posts on Medium when I first moved my energy to Substack, but I got out of the habit. Thank you for this informative look at cross-posting with them. I need to get back to doing it. I have almost 1,700 followers and 108 subscribers on Medium. I've never added my subscribers' email addresses to my Substack, so I'm not sending duplicate posts to the same people. Do you self-publish your posts on Medium, or do you have a publication? I know my posts get a lot more traction when my story is with a popular Pub. It requires extra work to vet out which one would be best for the post, and then you have to wait for it to get accepted. I look forward to hearing your thoughts on this. 😊

Burk's avatar

I don’t post in publications anymore. I used to. But now I only self publish.

Charisse Tyson's avatar

That's great if you are generating traffic. I may have to give it a try so I can be consistent. Worrying about which pub to send posts to is extra work. Thanks 😊

Burk's avatar

I mainly do this, because I have my own custom domain connected to my Medium account. So all web traffic and SEO counts towards my domain. That is a huge deal. And most of my traffic on Substack comes from web as well. So Substack also has a custom domain on my account. That way, I have the SEO boost and can take it with me.

Meera Menon's avatar

Thanks for giving this clarity. I have been doing the same thing. publishing pn substack then importing to Medium. But I dont connect the readers with a link coz my readers are completely different on Medium and Substack which I figured out by trial and error. Thanks again for this post coz now I feel reassured that I'm on the right track after reaxing your post!

Roy Solheim's avatar

After reading one of your articles last year about cross-posting, I started doing the same thing, and fell out of the habit. Today I started again after reading your reminder. Thanks Burk.

Mireille van Driel's avatar

"Medium is “find me by accident” territory. Substack is “come back because you remember me” territory."

Great article. I started following you on Medium, and found you here when I started in September.

I don't have my own domain, at least not yet. I do have 300+ followers on Medium, and they still subscribe or follow me there.

I used to apply to publications, which I want to do for Substack posts too. Because I think my own Medium page would not attract people, am I right?

What would you advise on how to bring my Medium audience in contact with my Substack publication? And hopefully subscribe?